®
  • Home
  • Company
    • Overview
    • Expeto Team
    • Careers
    • Media Room
    • Privacy Policy
  • Platform
    • Overview
    • For MxOs
    • For Enterprises
  • Partners
    • Partner Program
    • Partner Portal
  • Industries
    • Agriculture
    • Airports
    • Healthcare
    • Logistics
    • Manufacturing
    • Mining
    • Oil & Gas
    • Ports
    • Safety & Security
    • Utilities
  • Resources
    • Press Releases
    • Blogs
    • Downloads
  • Connect
Expeto
  • Home
  • Company
    • Overview
    • Expeto Team
    • Careers
    • Media Room
    • Privacy Policy
  • Platform
    • Overview
    • For MxOs
    • For Enterprises
  • Partners
    • Partner Program
    • Partner Portal
  • Industries
    • Agriculture
    • Airports
    • Healthcare
    • Logistics
    • Manufacturing
    • Mining
    • Oil & Gas
    • Ports
    • Safety & Security
    • Utilities
  • Resources
    • Press Releases
    • Blogs
    • Downloads
  • Connect
Facebook Twitter Instagram Youtube Linkedin
Expeto Expeto

Retailer Resilience in the Age of Amazon

September 2, 2021 /Posted byBrian Baird

Part 4 of 8: Enhancing Service Resilience to Persevere and Profit in Retail

As consumer shopping habits continue to trend online, every opportunity to help physical retailers close the gap must be seized. One problem that disproportionately affects brick-and-mortar retailers are service disruptions. Common service disruptions such as power outages can cost large retailers more than $5,000,000 per incident.  In 2017, more than one-third of US retailers reported service outages.  Of these, 40% lasted for more than an hour.  And according to Bloom Energy, such outages appear to happen more than once per month for 21% of retail sector survey participants.  This is a big deal.  Wondering why?

Modernizing Retail Connectivity

Retailers are orchestrators of complex systems that interact constantly.  Receivables rely on customer experience, store operations and ultimately Point of Sale (PoS).  Many cash register or PoS systems have a direct dependency on local on premise back office services, power to the facility and network connectivity, often including internet.  Therefore, if any of these dependencies are disrupted, the retailer is unable to accept payment, customer satisfaction is negatively impacted and inventory systems may become erroneous.  Meanwhile – and somewhat comically – almost everyone in the store probably has a smartphone in their pocket with a built-in battery backup and ultra reliable network connectivity from their cellular provider.

If the store is part of the problem, get rid of it as a critical path item.  Retailers no longer have to decide on polarizing cloud versus on premise system deployment.  That’s because the emergence of “near edge” options allows any retailer to move mission critical services out of the store while still keeping them geographically nearby. Because of this, Operational Technology for store operations, PoS for taking payment and connected worker back office services can now be deployed at the edge.  

If you’re unfamiliar, common deployment hosts for retail workload at the near edge include Amazon AWS Outposts, Microsoft Azure Stack Edge and Dell Ruggedized Servers.  AWS and Azure even offer familiar cloud APIs and services to manage systems deployed at the near edge.

Increasing Value through Connected Workers

Connected worker adoption offers additional benefits to retailers well beyond mitigating the risk of service disruptions.  Empowering workers with rugged tablets connected to near edge back office systems using carrier grade cellular services frees staff to effectively and efficiently interact directly with customers.  This allows retail staff to move from a transactional relationship to a trusted advisor within the context of the customer in-store experience.  

service resilience in action – power outages can't stop this retail worker from accepting payment!

As such, retail staff can initiate a relationship with customers that extends beyond the store and ultimately results in cross sell, upsell and increased transaction size as part of the customer problem solving process.  Even in the event of a power outage, connected workers can still be productive and easily take payment to complete a transaction using services like Square, Stripe or Shopify right on a tablet.

A Path Forward

Expeto is well positioned to serve retailers of any size with reliable 5G connectivity for connected worker solutions. Retailers are able to pull back control of the wireless data network for retail devices such as tablets, robots, cameras, sensors and more.  Direct connections can be securely integrated with the near edge system to complete the feedback loop.  With full control of end to end services, retail developers are free to use APIs from Expeto and back office systems to create new solutions for staff and customers with a unique competitive advantage. The result? A solution that helps retailers consume 5G connectivity their way.  

Avoid costly service disruptions by moving to modern connected worker solutions – connected using your network, your way powered by Expeto. 


To read more in Brian Baird’s Shadow OT series, click below!

      • Shadow OT Is Coming. Are You Prepared?
      • Shadow OT in Telecom. Friend or Foe?
      • From Surviving to Thriving Family Farms with Private Mobile Networks
      • Shadow OT in the Age of Covid-19
      • Protecting industrial IoT with Expeto and ZTNA
      • Race Ahead with Expeto
Tags: 5G, edge, Retail, Shadow OT
Expeto and Avanade to Speak at...
Do You Hear the ‘V’...

Related posts

Read more

Blurred Lines: Transforming MxO Leadership and Culture

May 11, 2022
Prophetic signals promoting the need for MxO (Mobile Network Operators, Multiple System Operators, Communication Service Providers) leadership to transform all facets of organizational culture are... Continue reading
Enterprise 5G will be a game changer for enterprises.
Read more

Experience on the Field with the 5G Enterprise Deployment Options

April 7, 2022
In a Fierce Wireless E5G Show session titled “Experience on the Field with the Enterprise 5G Deployment Options,” Expeto CEO Michael Anderson explores real world... Continue reading
5G Innovation fostered at the 5G OIL
Read more

Expeto Featured in Amdocs Podcast on Next-Gen Innovations at the 5G Open Innovation Lab

March 24, 2022
On an Amdocs podcast episode, Collaborate to Innovate, Expeto CEO Michael Anderson spoke with Matt Roberts, North American Marketing Director at Amdocs, about how Expeto’s... Continue reading
Read more

Race Ahead with Expeto

February 2, 2022
Part 7 of 8: Meaningful 5G Innovation for MotorsportsThe in-car driving career for most professionals in a top series is usually less than 7 years. ... Continue reading
Read more

Digital Transformation in Mining

February 1, 2022
As companies strive to embrace next-gen technologies that enable digital transformation, few industries feel the pressure to modernize quite as acutely as mining. Due to... Continue reading

Comments are closed

Feature-Rich. Benefit-Driven.

See Features & Benefits

Copyright © 2022 • Expeto, Inc. All Rights Reserved

  • USD / $
    • EUR / €
    • This is just for demo
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
Cookie SettingsAccept
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT